Week with Chanel. Day 6. “In order to be irreplaceable one must always be different.” Mademoiselle Chanel return to fashion.

by Cashmere Wrap & Macadamia Nuts

After her Swiss emigration period, Gabrielle Chanel returned to Paris in 1954 to reopen the House of Chanel. Her first post war collection was presented the same year and contrary to expectations received negative reviews. Fashion critics announced the end of Chanel, claiming that Mademoiselle has lost her touch and can’t keep up with modern fashion.

Despite many words of criticisms addresses to the French couturier, new creations bearing Chanel label became very popular among buyers, especially in the USA, being valued for their superior quality and understated elegance. With every new collection Chanel creations became even more popular, as many women wanted to wear neat little suits designed by Mademoiselle Chanel. After huge success on the American market, France began to show more and more appreciation for creations signed by the House of Chanel.


1962 collection was one of the most significant and in many aspects influential for Chanel creations presented to this very day. Signature suits, combination of black and white, two tone shoes, pearls and black dresses became the essence of Chanel style.

Contemporary creations presented by the House of Chanel take a lot from Chanel heritage, creating a sense of continuity with the fundaments laid by Gabrielle and following her ideas, esthetics and convictions about the elegance.


(Photo source: www.thegorgeousdaily.com)